The purpose of this paper is to determine whether and to what extent one’s communication networks (both social and task) come to influence commitment to, and satisfaction with, one’s organization. Using Social Identity Theory as the theoretical framework, the main argument is that employees will have similar levels of organizational commitment and satisfaction as compared to those considered part of their socially constructed networks. After conducting a social network analysis of an organization involved in the creation, production, and distribution of foot care products, and conducting multivariate statistical tests, results indicate that neither commitment, nor satisfaction, is predicted by network membership. As such, although communication networks are predictive of certain organizational variables, this study forces one to reconsider whether social relations, manifested in network ties, result in psychological “sameness” or homophily.
Liberman, Corey Jay
"The link (or lack thereof) among communication networks, organizational commitment, and job satisfaction: A case study,"
Proceedings of the New York State Communication Association:
Vol. 2008, Article 3.
Available at: http://docs.rwu.edu/nyscaproceedings/vol2008/iss1/3