Document Type
Document
Abstract
The report suggests strategies that can be incorporated into the current work flow and builds upon the current work of the EBCH. The report also presents ways in which to create a more efficient platform for completing marketing tasks, creating opportunities for awareness and knowledge of the EBCH, and increasing consideration of the EBCH as a potential donation focus.
Recommended Citation
Fall 2012 Marketing Research Class, Roger Williams University; Spring 2013 Special Topics Marketing Class, Roger Williams University; and Spring 2013 Web Development Center Class, Roger Williams University, "East Bay Coalition for the Homeless Project: Final Report" (2013). Business. 1.
https://docs.rwu.edu/cpc_business/1
Comments
The project was undertaken by three classes: Marketing Research in the fall of 2012 and a Special Topics Marketing class and a Web Development Center class in the spring of 2013. These class were taught by Professor Kathleen Micken and Professor Alan Cutting.