ENTREPRENEURIAL PROCESS ORIENTATION AND MULTIPLE PERSPECTIVES OF ENTREPRENEURSHIP
Document Type
Book Chapter
Publication Title
Entrepreneurship and Behavioral Strategy
Publication Date
1-1-2020
Abstract
We propose the new construct of entrepreneurial process orientation (EPO) with the goal of clarifying important entrepreneurial characteristics in relation to key theoretical processes. The EPO has ramifications for improving entrepreneurial training and guiding entrepreneurs to higher success based on pursuing a person-fit alignment between their EPO and the entrepreneurial process that is pursued. We first differentiate the theoretical perspectives of discovery, creation, and effectuation in regard to their implications for different approaches to the entrepreneurial process, which in turn suggest differing optimal behaviors and skill sets. This insight suggests that entrepreneurs may vary in their suitability for pursuing particular types of entrepreneurship. To pursue an initial operationalization of the EPO construct, we propose using configurations of the subscales of the individual entrepre neurial orientation (IEO; innovativeness, proactiveness, and risk-taking) as a proxy for aligning entrepreneurs to train in the dominant behaviors of their optimal theoretical perspective-discovery, creation, and effectuation. Other instruments are suggested for future study and use in building the EPO construct. We conclude with implications for theory, research, and education.
First Page
1
Last Page
21
DOI
10.1108/978-1-64802-050-620251002
Recommended Citation
Jorgensen, D., & Fabian, F. (2020). ENTREPRENEURIAL PROCESS ORIENTATION AND MULTIPLE PERSPECTIVES OF ENTREPRENEURSHIP. Entrepreneurship and Behavioral Strategy, 1-21. https://doi.org/10.1108/978-1-64802-050-620251002
ISBN
[9781648020490, 9781648020506]
